Carlsberg's product placement deal with EON, which started with "The Living Daylights" (1987), continued in the subsequent James Bond film, "Licence to Kill" (1989).

The Danish brewing group's characteristic logo appears in more than a dozen shots in the five-minute long sequence which takes place around the fictional pub The Barrelhead Bar. Thai Island Restaurant & Sushi Bar in Key West, Florida, USA provided the exterior for Barrelhead Bar, while the interior was built for the film as a set at Churubusco Studios in Mexico City.
Time code (Blu-ray): 0:50:50-0:54:59

The Carlsberg logo is first seen when James Bond (Timothy Dalton) arrives by boat at the Barrelhead Bar, the shabbiest harbor bar in Bimini in the Bahamas.

Inside the Barrelhead Bar, both James Bond and Dario (Benicio Del Toro) pass by several green neon signs displaying the Carlsberg logo.